Carlo Peratoner, Owner

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Leadership/Industry Expertise

Carlo Peratoner is CEO and Co-Owner of TRI Corporation. Carlo has held many roles within TRI Corporation. Starting in 1999 as a consultant and content designer, gradually taking on more responsibility. Carlo's unique capabilities have been developed over years of management roles in other companies. Over the last 30 years, Carlo has developed hands-on expertise in finance, management and information technology, engineering, sales and marketing.


Prior to forming CRS, Inc., Carlo was Business Development Manager at CTR Business Systems, a Microsoft Solution partner and provider in Portland, Oregon. At CTR, he led the development and management of a Customer Relationship Management (CRM) practice. CRM solutions provide clients with sales force automation, one-to-one marketing, customer order entry and post sales support tracking. Carlo managed CTR’s relationship with Pivotal Software, sold and marketed to clients, managed internal project resources, and developed best practices by personally implementing client-serving solutions.

In 1997, Carlo was worked with Tektronix, a manufacturer of electronic Test and Measurement products. His responsibilities included managing projects in finance, sales and marketing, product and supplies forecasting. He served as a primary resource for the development and management of sales compensation programs. During his tenure, he held several engineering and engineering management positions in the Telecommunication, Information Technology, Computer and Control systems product areas. Carlo was also a faculty member in Tektronix’s executive development program. The Manager of Manager’s program offered training in a number of areas ranging from team building skill to business management concepts. The 9-week program received an American Society for Training & Development (ASTD) award for training excellence.

Positions Held

  • Founder and Owner, Client Relationship Systems, Inc.
  • Business Development Manager, CTR Business Systems, Microsoft Solution Partner
  • Project Manager – Finance, Sales and Marketing, and Product and Supplies Forecasting, Tektronix
  • Faculty Member, Executive Development Program, Tektronix

Accomplishments & Awards

  • Member, Project Management Institute (PMI)
  • Microsoft Certified Professional (MCP)
  • Tektronix Manager of Manager’s nine-week program received an American Society for Training & Development (ASTD) award for training excellence.


  • MBA in Sales and Marketing, University of Portland
  • Bachelor of Science, Electrical Engineering, specializing in wireless and optical communications technologies, University of Portland